Category:
Fashion Branding
Client:
Lifeishell
Duration:
8 weeks
(MY APPROACAH)
Lifeishell is a fashion brand that has established itself within a new artistic wave, blending design with underground musicians. Audiovisual content was created for promotion on Instagram, showcasing products and its features.
The drop of military-themed products was preceded by two motion graphics videos with a call to action directing to the website for purchase.
In the following posts, however, video content was preferred, showcasing the drop’s contents, highlighting its aesthetics and features.