LIFEISHELL

LIFEISHELL

Category:

Fashion Branding

Client:

Lifeishell

Duration:

8 weeks

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(MY APPROACAH)

Lifeishell is a fashion brand that has established itself within a new artistic wave, blending design with underground musicians.  Audiovisual content was created for promotion on Instagram, showcasing  products and its features.

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The drop of military-themed products was preceded by two motion graphics videos with a call to action directing to the website for purchase.

In the following posts, however, video content was preferred, showcasing the drop’s contents, highlighting its aesthetics and features.

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Predict 01