Category:
Album Launch
Client:
Sapobully 4L
Duration:
8weeks
(MY APPROACAH)
Sapobully is a rapper who has made a mark on the history of Italian trap as part of the group FSK. The creative project presented here was created on the occasion of the release of the new album.
For the Sapobully project, we decided to use as a reference his rehab at the San Raffaele clinic in Milan, and his complicated relationship with drugs.
The animated trailer we created is a journey through drug addiction, a theme that is also present in the merchandise content.
I was responsible for designing the graphics for the merchandise, creating the website, the art direction, and editing the animated trailer.